News & Articles
News & Articles
Customer Guidance
Welcome your customers with a first impression that lasts Shoppers are becoming increasingly intolerant of confusion and delays in navigating their way around a store. Store Fittings Direct has a comprehensive range of innovative equipment to help manage the flow of your customers and their experiences from entrance to exit. Our equipment solutions are based on dialogue with our customers, accumulated experience and knowledge of flow management theory across various industries and countries, combined with quality engineering and production expertise. They have been designed specifically for retail and commercial use, and will help you to improve flow efficiencies. To complement our entrance gates and turnstiles, we manufacture a complete range of barrier rail systems along with glass panel inlay options. In addition, to extend the useful lifespan of these products our service department is supported by engineers who carry out preventative maintenance and warranty work. Our customer guidance range includes: Supermarket pedestrian gates – chrome and EPC High quality stainless steel commercial property entrance gates Stainless steel half-height turnstiles – with access controls Circular footprint motorised turnstiles Office and Government entrance systems – rotation or glass arm designs DDI specification solutions and connecting systems Mechanical and lift-up gate designs Chrome and stainless steel barrier rail and modular hand rails
Queue Management
CUSTOMER FLOW MANAGEMENT “Unexplained delays negatively affect the perception of customer service. Our expertise in flow management will help you to optimise your Queue Management system, which can reduce walkaways by more than 95%” Store Fittings Direct are experts in customer guidance, including Queue Management, In-Queue Merchandising and Electronic Guidance such as Call Forward systems. We offer a comprehensive range of systems and ancillary equipment to help drive customer throughout, increase flow efficiencies, and maximise impulse sales opportunities. OPTIMISING YOUR QUEUING PROCESS When done correctly, you can move your customers more quickly and efficiently and leave them with a positive memory of dealing with you. A small sample of what we consider to optimise your queuing process is: Customer wayfinding from entrance to exit Optimum size of queue Optimum style of queue system Size of peak and off-peak footfalls Prioritisation of impulse SKUs within the queue Length of wait time versus service time Style of payment Operational efficiency We can provide you with simple advice on the equipment and configuration that best serves your profitability and your customers experience. Retractable Barriers With our range of great value queue barriers you know that your brand will be represented in a professional and safe way Safety First! We use our 2.3m webbing cassette with braking system to prevent “whip back” providing a safe and robust queue solution. We also design the posts with a low centre of Gravity to allow the posts to lean over, all the way to 36° before it will start to tip. Handy when you have people with luggage or large shopping bags moving though a queue! Understanding the feelings and attitudes of people during the final phase of the customer journey and implementing an appropriate queue solution will prevent stress points. Satisfied customers will be more likely to complete their transactions and to return to your store.
Sales Floor Impact Protection
Attractive and effective protection to save you money Display fixtures, chiller cabinets and service counters are constantly exposed to damage from shopping trolleys and store equipment such as roll cages and pallet jacks. This can lead to untidy looking shopping areas and expensive repairs or even replacement units. Store Fittings Direct has sourced a highly successful range of impact protection equipment, based on a detailed understanding of store operations combined with our quality engineering and production expertise. We provide total damage prevention for the Sales Floor, from a variety of bumper systems, specialist corner and column products, and protection posts which are ideal for safeguarding your expensive and fragile equipment. Extending your equipment’s useful lifespan Providing appropriate protection for your store assets to extend their effective lifespan not only saves money but also helps the environment by reducing the demand for new resources. To protect your store fixtures and fittings from hard hits and bumps we provide a comprehensive range of floor and wall mounted damage protection products for the shop sales floor. Our specialist products have been carefully designed, engineered and tested to meet the demands of modern store environments. Whatever your needs, with several options within each product category Store Fittings Direct's tried and tested products are up to the task. High impact Bumper Rail Our high impact bump and protection rails offer effective protection for surfaces against impact and collisions. It is used widely throughout retail and is also suitable for a broad range of other installations where surface protection is required, including airports, hospitals and hotels. Optimum protection and durability Manufactured with injection moulded stop ends, our range of bump rails are durable and absorb collision from both vehicular and pedestrian traffic, and are the ideal protection solution for a multitude of environments. They absorb impact through a combination of facing rail, internal web meshing and rubber spacers, and will last for years. Function and flair Introducing a wall protection system that doesn’t have to mean compromising on design. Our range of Rigid and Flexible rails combine function and flair to give optimum protection without being obtrusive. They are easily interchangeable, making this system not only designer friendly but also cost effective. Easy to install It is highly configurable and simple to install with an option of nominal 25mm or 50mm width to suit requirements. The plastic backing rail is secured firmly to the wall using screws & plugs then the front rail is clipped into place.
New Digital Window Double Sided Hanging Displays
New Hanging Double Sided Window Displays Written By Tom Rock On 14th May 2019 Grab the attention of onlookers with the outward facing, sunlight readable Hanging Double Sided Window Display. Once your customers are inside the building you can then use the inward facing display to reinforce your message further. “All of the Professional Monitor products come with a 3 year warranty as standard” Transform window displays with our NEW Hanging Double-Sided Window Display. Designed for store fronts these dual sided Digital Signage screens have an outside facing display with a brightness of 700cd/m² and an inward facing display with a brightness of 450cd/m² ensuring that both screens are viewable to their audience. Despite being a double-sided display this remarkable solution has an incredible super slim lightweight design; with a depth of just 23mm they are thinner than most single sided screens. With an integrated ceiling mounting system this truly is an easy all-in-one solution for retail/restaurant window displays. Available in 43” and 55” models the features of the Hanging Double-Sided Window Display. The new Hanging Double-Sided Window Display are in stock now and available for immediate dispatch.
Make An Entrance with Automatic Access Entrance Gates
Make An Entrance with Automatic Access Entrance GatesYour Entrance is the first experience your customer has. The AlphaGate Automatic Access Entrance Gate - THE BEST IN CLASS AUTOMATIC GATE The Alphagate MKII is the most advanced and fully featured automatic gate that Store Fittings Direct have created and has established new standards in the marketplace. The Alphagate MKII introduces many new features and latest technology components which provide; flexibility, simplified gate configuration and easy interconnection between multiple gates. The Alphagate MKII has an emergency safety anti-panic feature and an audible alarm that will sound if the gate arm is pushed into the anti-panic mode. The gate is equipped with an automatic reset of the gate arm. The Alphagate MKII can be configured for Standard, Welcome, Secure, Cleaning and Self-Checkout modes, all built in to the new control board of the gate. A new function of Alphagate MKII is the “soft-opening/ soft stop” functionality which limits the amount of torque generated in the opening and closing process to improve the long term performance and reliability. The Alphagate MKII can also be fitted with the Childsafe function which can instantly stop the gate arm when a child/customer is behind the gate arm or to re-open the gate arm when a customer has crossed the zero position. The Alphagate MKII comes finished in bright chrome or powder coated in any colour of your choice. Enquire for details. Installation service availableFEATURES: Automatic gate arm reset (after release of the panic function). 0 to 180 degree operation. Left- and right hand functionality by the flick of a switch. Adjustable panic force. Easy linking and synchronization of multiple gates through GateCOM™. SCO-Mode supported for exit gate configuration. Gate arm Soft-Stop. Cleaning mode – all gates can be opened simultaneously from an optional control panel for cleaning machines and deliveries. Different operation modes (Welcome, Standard and Secure). OPTIONS: Operation modes: Welcome, Secure, Standard, SCO. Opening controls: control-panel, built-in radar, overhead sensor, photo-electric cell, radio remote control, and external relays. Childsafe sensor for maximum safety. Power supply from the ceiling. Chrome or powder-coating in various RAL-colors. Standard gate arms, deep gate arms, LED gate arms, Logos. Back-to-back installation with single rail. TECHNICAL DATA: Opening time: ………………………………..1.2 s Closing time: …………………………………..2.5 s Panic force (1 m gate arm): ………….40 to 75 Nm Signal type: ……………………………………..NPN, 12 VDC Adjustable settings: ……………………….panic force, opening/closing delay time, safety sensor delay time Motor voltage: ………………………………..24 VDC “Our aim is simple, to provide customers with the most flexible and comprehensive shop shelving available along with friendly, first class customer service and support.”-Chris (CEO)For more information about Store Fittings Direct and how to procure the company’s products, please visit the company’s website via https://storefittingsdirect.co.uk/product-category/retail-shelving-and-racking or call 0116 318 4182.***About Company:Store Fittings Direct is working in partnership with one of Europe’s leading suppliers of store equipment and fittings, with a turnover of £300 million. The Group is the market leader in the Nordic and Baltic countries, and one of the largest in the UK, and Central Europe.Media Contact:Company Name: Store Fittings DirectContact Person: ChrisEmail: chris@storefittingsdirect.co.ukContact No. 0116 318 4182Address: Unit 4Newtown Grange Farm Business ParkNewtown Unthank,DesfordLeicesterLE9 9FLCountry: United KingdomWebsite: https://storefittingsdirect.co.uk
Store Fittings Direct is Providing Store Owners with First-Class Shop Shelving Solutions
The Behemoth in Digital Signage Solutions; Store Fittings Direct, is Providing Store Owners with First-Class Shop Shelving Solutions 1st July, 2018. United Kingdom – Having a store and running it is not a hard task; the hardest task is to organise the products in that store. The products should be on shelves according to the order and the shelves should be able to hold the weight of products and not fall on a customer out of the blue. This is why shop owners need to invest in their shop shelving and other related things like dump bins, wine racks, card stand displays, cigarette gantry, and gondolas etc. This is the prime reason why Store Fittings Direct is helping stores getting the best store shelving. Shelving equipment like gondolas, card stand displays, cigarette gantry, or wine racks can help stores organise their products in a neat matter that will not make the store seem like spacious but nicely crafted shelves can enhance the overall look of a store. Also, it helps in inventory management and keeping an eye on the stock. Similarly, the dump bins are crucial for a store as well. This is not just to keep the store clutter free but to also make it seem spacious as clutter that accumulates with time can make the spaces seem confined. The top-notch quality store shelving and equipment by Store Fittings Direct including dump bins, wine racks, card stand displays, cigarette gantry, and gondolas etc. are getting popularity and positive feedbacks that have made them the behemoth of shop shelving. Their shop shelving range includes but not limited to: All shelving Low and high gondola shelving Pegboard wall shelving, gondola shelving and end bays Low and high-end bays Magazine shelving Corner shelving units Shelving accessories, including shelf dividers, shelf risers, shelf brackets and edge strips Dump bins, stacking baskets and shop equipment Used shop shelving Shop fittings The paramount priority of Store Fittings Direct is to equip stores with durable and beautifully crafted shelving to help them get organized in a stylish way. “Our aim is simple, to provide customers with the most flexible and comprehensive shop shelving available along with friendly, first class customer service and support.” Chris (CEO) For more information about Store Fittings Direct and how to procure the company’s products, please visit the company’s website via https://storefittingsdirect.co.uk/product-category/retail-shelving-and-racking or call 0116 318 4182. *** About Company: Store Fittings Direct is working in partnership with one of Europe’s leading suppliers of store equipment and fittings, with a turnover of £300 million. The Group is the market leader in the Nordic and Baltic countries, and one of the largest in the UK, and Central Europe. Media Contact: Company Name: Store Fittings Direct Contact Person: Chris Email: chris@storefittingsdirect.co.uk Contact No. 0116 318 4182 Address: 1st Floor Gateway House 4 Penman Way Grove Business Park Leicester LE19 1SY Country: United Kingdom Website: https://storefittingsdirect.co.uk
Helping Food Business Increase Sales by Equipping Them with Cutting-edge Digital Menu Boards
Store Fittings Direct, a Name of quality is helping Food Business Increase Sales by Equipping Them with Cutting-edge Digital Menu Boards1st July, 2018. United Kingdom – Gone are the days when the typical printed menu boards were used by the restaurants, food halls and cafes etc. Now is the time of digitalisation and every business is focusing on making people’s lives easier with the use of digital products. And when it comes to a digital menu board, it works as a two-sided thing that benefits both the businesses and the customers. It provides massive reach and attention capturing for businesses and helps customers in deciding with lively graphics that display different meal deals. To equip businesses with such incredible technology, Store Fittings Direct is providing with different digital signage solutions and one of them is digital menu board or digital advertising poster.Store Fittings Direct is a market leading digital signage solutions provider that has an extensive range of award-winning digital signage products including the digital menu board, digital advertising poster, touch screen kiosk and the list goes on. The digital menu board saves a lot of time, effort and especially money. If you have a change in your menu and want to depict it on your menu board, you can do it easily by just programming the digital menu board to show what you want it to show.A digital menu board increases the upsell rate as the board will be showing complimentary items that people may want to buy with their food. This cannot be done on printed menu board as it does not have a lot of space to fit every food suggestion, but with digital menu board, you will have plenty of space as you can just rotate the content that is shown on it. Also, a digital menu board will reduce the perceived wait time for a customer as they can pass their time by watching trivia, fun facts or promotional content on a digital menu board. This will reduce the rate of customers abandoning the restaurant due to long lines.With a plethora of benefits, the digital menu board is something every food business should consider. And what better suppliers of these boards than Store Fittings Direct that is a pioneer name in the industry. And the best thing is that not only their digital menu boards are long lasting but are affordable as well. So virtually any business can get the benefit of the digital menu boards, and this is the aim of Store Fittings Direct; to equip businesses with digital signage solutions. “Market leading Digital Signage suppliers - No business should be left behind.”-Chris (CEO)For more information about Store Fittings Direct and how to procure the company’s products, please visit the company’s website via https://storefittingsdirect.co.uk/product/digital-advertising-menu-boards/ or call 0116 318 4182.***About Company: Store Fittings Direct is working in partnership with one of Europe’s leading suppliers of store equipment and fittings, with a turnover of £300 million. The Group is the market leader in the Nordic and Baltic countries, and one of the largest in the UK, and Central Europe.Media Contact:Company Name: Store Fittings DirectContact Person: ChrisEmail: chris@storefittingsdirect.co.ukContact No. 0116 318 4182Address: 1st Floor Gateway House 4 Penman Way Grove Business Park Leicester LE19 1SY Country: United KingdomWebsite: https://storefittingsdirect.co.uk
Award Winning and Leading Digital Signage Supplier
Award Winning and Leading Digital Signage Supplier; Store Fittings Direct is Helping Businesses Adopt State-Of-The-Art Digital Advertising Solutions IMMEDIATE RELEASE 1st July, 2018. United Kingdom – The way promotional content is shown to the potential customers has a lot to do with the increase in sales because if customer is king of the market, then the content is king in marketing. Therefore, with the help of digital signage, interactive and real-time content is portrayed that makes a massive difference in capturing the attention of customers. And with the award winning service of market leading digital signage solutions provider; Store Fittings Direct, businesses can jump on this fast moving technological bandwagon and make it to the first row. Store Fittings Direct provides an extensive range of digital signage products including but not limited to Digital menu board, Digital Signage, Touchscreen kiosk, Digital advertising posters and so on. And unlike typical printing signage, digital signage enables marketers to reach an audience more effectively and in real time. Using the conventional methods, it is almost impossible to make any revisions once the sign is in place. However, with digital signage, the information is not only conveyed more quickly and printing cost is saved, but businesses also have the benefit of updating the content whenever they want. Digital Signage is exploding in every industry, from retail to corporate lobbies, from hospitals to trade shows to educational institutes and so on. The key benefit of using digital signage is that it grabs attention through its lively graphics coupled with moving text that compels the passers to stop and look what the screen is displaying. According to a survey, 8 out of 10 shoppers enter a store just because the digital sign catches their attention. And being the leading digital signage supplier, the core philosophy of Store Fittings Direct is based on equipping business with this leading mode of futuristic advertising to skyrocket their sales. “Market leading Digital Signage suppliers - No business should be left behind.” -Chris, CEO. For more information about Store Fittings Direct and how to procure the company’s products, please visit the company’s website via https://storefittingsdirect.co.uk/product-category/digital-media-signage/ or call 0116 318 4182. *** About Company: Store Fittings Direct is working in partnership with one of Europe’s leading suppliers of store equipment and fittings, with a turnover of £300 million. The Group is the market leader in the Nordic and Baltic countries, and one of the largest in the UK, and Central Europe. Media Contact: Company Name: Store Fittings Direct Contact Person: Chris Email: chris@storefittingsdirect.co.uk Contact No. 0116 318 4182 Address: 1st Floor Gateway House 4 Penman Way Grove Business Park Leicester LE19 1SY Country: United Kingdom Website: https://storefittingsdirect.co.uk
New smoking shelter installed by our design team
We recently tasked our design team to not only create a new smoking shelter for use on our site, but also to install it. This novel assignment had a serious objective: to see if they found the information they usually supply to our installation teams was easy to follow and sufficiently clear to enable them (the designers) to easily erect this fabricated shelter. It took our four designers one and a half days to complete the install – and along the way they found several items that were not clear enough to make for quick and easy fitting. The shelter itself is an elegant shape, made from aluminium with lots of gentle curves and glazed with 6mm clear polycarbonate. In order to fit the space available it was designed for entry from one side. The back consists of 3mm aluminium sheets powder coated in two shades of grey, curved from top to bottom, preventing any view into the shelter from the adjacent car park, whilst a gap at the top enables air circulation. The roof is clear 6mm solid polycarbonate that was cold-curved during fitting, as is the vertical panel on the side opposite to the entrance. The glazing was fitted using our P226 screw-down glazing bar and in line with current legislation 50% of the shelter sides are open to the elements. So, we now have a smart new smoking shelter and a team of designers who will approach their fixing instructions with more of an expert eye. Win, win all round! Category: News Tags: aluminium structure, polycarbonate glazed, smoking shelter
Supporting Employees Who Cycle To Work
Cycling to work has several benefits for employees; it’s good for their health, it can be faster during busy morning and evening rush hours, and parking a bicycle can be substantially easier than parking a car in the packed streets of a city centre. For businesses, providing adequate bicycle shelters with good security can make it even easier for employees to take up cycling, while demonstrating that you are aware of the challenges they face when making it into work in the mornings, and are willing to help out where you can. Here are three of the main things to consider when encouraging cycling among your workforce – and how you as an employer can do your part to support your staff. 1. Safety first On busy city roads, safety is an important consideration, so make sure your employees know that you have done what you can to protect them and their personal safety equipment. Secure bike shelters not only protect the bicycle itself against theft, but they also make it less likely that any removable additions, such as bike lights, could be stolen too. Provide additional storage space for any specific clothing your employees wear during their commute, such as high-visibility vests, and you can ensure those items are kept safe, and are not brought into the main workplace where they may cause clutter or even represent a fire hazard. 2. Ease of access If the main advantage of commuting by bike is the ease with which employees can navigate the traffic and park once they reach their destination, then it is equally important that they should have good access to their bike when they need it. That doesn’t just mean giving them a key to the secure bicycle compound in which they park – although that is clearly something to think about – but it can also be about how that compound is situated. By giving it a levelled, concrete floor, it can be much easier for bicycles to be wheeled into the compound and parked securely in their allotted position, while also making it easier for them to be wheeled back out again, even if it is relatively dark outside. 3. Health awareness Finally, supporting employees who turn to cycling for health reasons can mean helping them with their awareness not only of the benefits of cycling, but also of the risks that might be involved. RoSPA, the Royal Society for the Prevention of Accidents, recently termed accidents as significant a public health concern as heart disease or cancer, saying that they account for “the bulk” of all casualty admissions in England each year. However, this does not need to be off-putting for would-be cyclists, who make up just a small fraction of those annual accident statistics, often due to easily resolvable errors in judgement. By wearing high-visibility clothing and fitting bike lights, cyclists can make themselves more visible all year round – particularly in the shorter days of winter, when both the morning and evening commutes are likely to take place in darkness.
10 Non-Negotiables Customers Expect When Visiting A Retail Store
In many ways, retail is a lot of moving parts and yet in others it is very simple: Treat customers as you would want to be treated.1. It better be clean. In the old days, everyone cleaned the store. Now, many have outside cleaning services or a dedicated employee. But it is still everyone's responsibility that a store is clean for the customer. Fingerprints all over the glass doors are one of the first signs of an unclean store. And don’t let a customer walk into an unclean bathroom.2. There better be enough employees. I had a client several years ago who took pride that their stores were so busy. He actually said, “People will wait.” In 2015, no one wanting to buy something will wait. If they can’t be helped, they’ll turn to their smartphone which will get them assistance and probably the sale. You staff for the rush, not the full day; add extra staff when you know you will be busy.3. The merchandise better be priced. Having to find someone just to ask, “How much is this?” is a friction point for many consumers. Friction wears down the likelihood of a sale. Whether your tags are missing or your sale sign is misleading or vague, make the price obvious.4. There better be fitting room help. Again, trying to find someone to unlock a door to try something on is frustrating for customers. A person who tries on a garment is 70% more likely to buy it. Make sure the room is well-lit, air-conditioned, clean, and staffed.5. There better be clear cut choices. Without a good, better, best buying philosophy, merchandise can vary in minor details, which causes the customer to have to think and weigh choices between seemingly the same item. Curate your choices to make comparisons more obvious.6. There better be free wi-fi. Because of concrete walls, many retail locations have poor cell service. While some would argue this is great, it really isn’t as customers could be wanting to send pics of your items to friends for their opinion before buying. Add a sign at the front showing you offer free wi-fi.7. There better be quick checkout. Wait-time at the cash wrap is the death knell for retailers. The longer it takes, the more the customer wonders if they really need it. Your cashiers must be trained how to hustle when they are busy and tested on accuracy and speed before assuming the post. And that goes whether you have mobile POS on a tablet or a standard cashwrap.8. There better be clear signage. Drug stores are noticing customer frustrations and adding various signs that can easily be seen at the end of an aisle. Some are using the new Buy Online PickUp In Store universal sign so customers don’t have to ask. While we want customers to browse, oftentimes that comes after they solve the mission of what they came into the store to buy in the first place. Obvious directional signs and aisle markers are crucial.9. There better be something unexpected - in a good way. Whether it is a standard appliance that now comes in eggplant, a display that shows a new way of using a product, or a video that shows how a new item can make the job easier, customers want to be intrigued. Make sure you have something that gives them that taste of the unexpected.10. You better stay in touch. If something has to be ordered, or information checked on, or another person checked with, make sure you tell your customer exactly when you will get back to them. Once a customer puts down a deposit, they are going to be anxious to pick it up. Call them before they have a chance to call you and stay connected throughout the process to ensure a raving fan on social media. See also,How Bad Retail Customer Service In One Location Tanks Sales In All
